Performance Media Engineered for Scale

Meta & TikTok Expertise Built Into Every Campaign.

Market Reality

The Media Buying Landscape Today

Attention is Expensive: Reaching customers costs more every quarter.
Algorithm Updates: Constant changes leave most agencies behind.
Generic Fails: Standard buying doesn't scale. You need platform-native expertise.
Silent Waste: Without rigorous data hygiene, dollars leak unnoticed.

Credibility

15 Years of Performance.
100+ Brands Scaled.

We lead the performance media space across Kuwait and the Middle East with a proprietary execution framework.

100+ Brands Scaled

15 Yrs Experience

Scale

Data

ROI

Our OS

The Performance Loop

Our proprietary operating system for profitable growth.

1. Signal Capture

Meta CAPI + TikTok pixel integration. Clean data from day 1.

2. Platform Alignment

Bidding strategy matched to algorithm learning. We amplify the AI.

3. Creative Testing

Systematic A/B rotation. Winning creatives compound into scale.

4. Optimization

Hourly monitoring & dynamic budget reallocation.

Proprietary Tech

Proprietary Creative Intelligence

Our proprietary AI evaluates ad creatives before launch.

It analyzes videos and images against platform-specific performance signals—hook strength, clarity, engagement dynamics, native fit, and conversion readiness—to predict CPM, CTR, CPC, CPA, and ROI ranges across Meta, TikTok, YouTube, Snapchat, and X.

The Result: Eliminate weak creatives early, optimize winners before scaling, and deploy budget with measurable performance confidence.

Meta Ads

Precision Meets Scale

Audience Insights: Pixel data + 1st-party CRM integration.
Learning Phase: Strategic spend for 50+ daily events.
Creative Hierarchy: UGC → Brand-safe → Experimental.
CAPI Tracking: Server-side tracking beats iOS privacy issues.

TikTok Ads

Virality Meets ROI

Algorithm Alignment: Broad targeting allows AI to find buyers.
Creative-First: Ads that look like organic content win.
Budget Scaling: Increase spend without efficiency decay.
Cultural Resonance: Localized geo-targeting & dayparting.

Invisible Advantage

Data Architecture

Poor data kills good campaigns. We engineer signal quality.

Pixel + API: CAPI & TikTok SDK integration.
Quality Assurance: Daily checks & duplicate detection.
Funnel Visibility: No blind spots from impression to sale.
LTV Calculation: Cohort analysis guides spend.

Case Study

Hyper-Niche Marketplace

$3M Revenue

13x ROAS

25% Repeat Rate

3 Yrs Consistency

The Strategy

Localized creative hierarchy + layered cultural targeting matched to global timezones. We turned a small addressable market into a high-LTV engine.

Why Leading Brands Trust Us

Generic Agencies

Generalist teams
Weekly reports
One platform focus
Fixed fees

The Digital Campus

Platform specialists (Meta/TikTok)
Real-time dashboards (24/7)
Algorithmic optimization
Performance-aligned fees

Zero to Live in 10 Days

Day 1-4: Account Creation (Meta, TikTok, Google)
Day 4-7: Pixel & API Integration (Server-side)
Day 7-9: Payment & Billing Compliance
Day 10: First Campaign Live

Aligned Economics

We win when you win. Our pricing maximizes your ROI.

Tier	Base Fee	Ad Budget Limit	Performance Fee
Essentials	KWD 500	Up to KWD 2k	15% above 2k
Growth	KWD 750	Up to KWD 3k	15% above 3k
Enterprise	11% of Total Spend	Unlimited	Included

Additional services: Creative production & Video available.

Proven Results

7.5x ROAS

WasilOnline Brand

$1.2M Revenue

From $150k Spend

$46 CPA

Down from $145

Ready to Scale?

Let's build your performance engine.

📧 Email: admin@thedc.me

📱 WhatsApp: +965 5599 4099

🌐 Web: www.thedc.me

Sharq, Kuwait | Dar AlAwadhi Tower